Sam Fender’s “People Watching” Heads for Number One as the UK’s Remaining Top 10 Redirects.

Sam Fender’s New Album Success

The new album of Sam Fender “People Watch” has reached the number one spot and is currently dominating the rest of the top 10 in the UK.

• Read more: Sam Fender – “People Who Look”, review: reflective and insightful indie rock from the shining star of Northern Shields

According to Official Charts, the North Shields native is rapidly advancing towards his first official number one album this week with his recently released third album. Released on February 21, “People Who Look” has already achieved the highest first-week sales of 2025 in just three days.

Record-Breaking First Week

Currently, Fender is influencing the remaining spots in the top 10 with the album, accumulating 80,000 units sold already. It is anticipated that “People Who Look” will join his debut “Hypersonic Missiles” from 2019 and “Seventeen” from 2021 as a long-lasting LP.

If Fender surpasses 100,000 units sold in his first week, he will become the first British solo artist to achieve this since Harry Styles did in 2022 with “Harry’s House”.

In a glowing four-star review, NME described “People Who Look” as “reflective and insightful indie rock from the shining star of Northern Shields.”

“Feeling existentially torn and disconnected from his working-class roots due to his rapid rise to fame, the British guitar hero channels all this in his magnificent third album,” they added.

Other contenders in the top 10 vying for the number one position include Tate McRae with “So Close to What”, Sabrina Carpenter with “Short N”, and PartyNextDoor with “Some Sexual Songs 4 U” among others.

https://www.youtube.com/watch?v=NEP8XRVDAW

In other official news, the former Christmas single “Owhats Owhats’ Owher” is set to reach its first number one in 31 years.

The 1994 single, which was released on December 18 after their debut album “Definitely Maybe”, was reissued on Friday (February 21) on vinyl with pink and blue spray featuring remastered audio B-side, ‘(It’s Good) to Be Free.’

In further updates about Sam Fender, the musician recently hinted at another new album, stating he “desperately needs” to explore a more inspired punk sound.

During a recent interview with Apple Music’s Zane Lowe Show, he spoke about collaborating with “The War on Drugs” by Adam Granduciel, confirming that he is already working on its continuation.

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Fender has also added more dates to his upcoming British stadium tour this summer, including Waitentenhaw Park in Manchester, Edinburgh Summer Sessions, and Bucker-Road in Belfast. Visit here to buy tickets and find a full list of tour dates.

He is also nominated for two Brit Awards at next month’s ceremony: Artist of the Year and Alt/Rock Act, and has been named the official ambassador for Record Store Day UK 2025. The event will take place on April 12, and Fender will release two new songs as part of a special EP for the celebrations.

Additionally, it has been recently announced that Fender will headline at the Grand Prix alongside Formula 1 this year.