Central CEE Releases New Song ’24 Hours’ with One Stream Every Hour

Central Cee’s New Song Release

Central Cee freestyled a new song titled '24 hours' in real time following the launch of his debut album “Can’t Rush Greatness”.

• READ MORE: Central Cee – 'Can't Rush to Greatness': The Face of UK Rap Gets Deep Meaning

Celebrating the Debut Album

To mark the release of his eagerly awaited debut last Friday, the rapper joined Plaqueboymax’s live stream for an “on-the-booth” studio session.

Before kicking off the recording, Max introduced the iconic red British telephone box as C’s “Custom Booth”. Accompanied by a dreamy and emotional instrumental, the Shepherd rapper contemplated his past life “Catching” and drug sales: “You can do 10 you from a random city, in the house of Kresna / But I’m not too proud, but everything happened for a reason.”

He additionally voiced his wishes for peace and to surpass past conflicts, controversially stating: “I'll keep it in the present, fuck the drill/I can't wait 'til the beef is gone and they come around/till, we'll still be standing on our own ground.”

https://www.youtube.com/watch?v=3pxrtnv2rh8

https://www.youtube.com/watch?v=K_75SH-4A80

Highlights from the stream included Sench getting a boy tattoo, known for the logo in Skepta's “Grim Legend” lady, and rap journalist DJ Akademiks recording a short message for the 24-hour intro: “This boy got my N**** bars and that's a n**** fact.”

“Can’t Rush for Greatness” is currently available via Cench CC4L and Columbia Records, featuring verses from Skepta, Lil Durk, Young Miko, Dave, Kamala, and 21 Savage. He announced the project last October and launched his own CRG Radio show on Apple Music 1 to promote it, interviewing British rap icons like Headie One and Blade Brown.

In a glowing four-star review, NME wrote: “Yes, some fools should have been left off the album, but it's still worth the wait. Central Cee could easily remain hidden behind his trademark mysticism, but instead tells the story of how a boy became a man once on the world stage. There's no smoke and mirrors, the album authentically scores every step of the way.”

Recent Developments and Performances

Last week, Central Cee released the music video for the Deep Cut album “Limitless,” shot in black and white with clips of his friends enjoying the countryside. This follows the recent release of a Cole Bennett-centric video for “GBP” featuring 21 Savage.

https://www.youtube.com/watch?v=ag2fjanbw3q

Additionally, Cee received nominations for three Brit Awards last week: Artist of the Year, Song of the Year, and Best Hip-Hop/Grime/Rap Act. Check out the full list of nominees for the 2025 Brit Awards here.

Senche will take over London’s Coco this Friday (January 30) for a special show in his hometown. You can find available tickets here.