Aj Tracey Announces New Album
Aj Tracey has revealed his third studio album 'Do Not Die Until It Dies', set to be released on June 13 via Records.
Return After a Three-Year Break
This new project marks the West London rapper’s return after a three-year hiatus from music releases. The announcement is accompanied by a cinematic trailer filmed at the Tottenham Khotvpur stadium, featuring various individuals asking, “Where is he?”
Exploring Young British Identity
The album follows his latest single “Crush,” a collaboration with Yorda Smith, that touches on themes of young love and British culture. This new record aims to explore what it means to be a young Black man growing up in Britain, complemented by press images showcasing Tracey in quintessential British settings, including pubs, cafes, and farms.
